Sometimes it's hard to remember that we're all unique individuals. It feels as if we're all just versions of an off-the-rack personality. We're supposed to like the same things, do the same things and be the same way as our 'design'.
That 'design' might be socio-economic, age, gender, or nationality. There are lots of groups and sub-groups and sub-sub-groups that our design can fall into.
That's how marketing works. It decides what group it wants to target, consults the experts on what this group wants, and then markets accordingly. It then pulls your strings, without you knowing it's happening.
But you are not just part of a target group. Or sub-sub-group. You are a totally unique 'one-off', 'tailor-made', 'bespoke' design. There has never been anyone quite like you before and there never will be again.
Your finger prints, your DNA, your mind. It's all unique!
So, working out what makes you unique is a really worthwhile task. Because, when you know what makes you different from everyone else, you can highlight that when you're competing in the 'marketplace'- whether that's the dating or the work, market place.
A woman is looking for more than just any guy with a good job who treats her well. She's looking for that unique someone who is her perfect fit. And because women are all totally unique individuals, their perfect fit will not be just anyone.
Whether you know it, or she knows it, we all have a list of qualities that our partner 'must have'. Most of us don't consciously work out what's on that 'must have' list. But it's there, quietly sifting through the candidates to see which one deserves our love.
So, your job is to make sure you're clearly advertising what makes you different from everyone else. And by that, I don't mean bragging about your BMW or your house in Spain. I mean being yourself, and showing her what that means.
Have you ever read the standard comments on internet dating sites? (You probably haven't read the guy's descriptions). Everyone talks about walking on the beach at sunset or sharing a glass of wine beside an open fire. It's all straight out of a glossy mag. It makes those guys as anonymous as a model in an ad.
A guy who attracted my attention on an internet dating site, (and yes, I think they can be great ways to meet people, if you do it right,) gave a list of handman tasks he wanted his perfect partner to be able to do for him. It was quirky, funny, and a very astute observation of what women usually want- a guy who can do odd jobs. Yes, its true, liberated or not, we don't really want to change the oil on our cars, fix a leak or change a light bulb. The fact that you do is soooo very nice! J
So, decide what makes you different to every other 'off-the-rack' in your design and let her know about it. If it's a perfect fit for her, she'll let you know.
If you aren't sure what makes you unique, then I might be able to help you. On the products page you'll find a personal report I can create, just for you, based on your date, place and time of birth. I know you think this astrology stuff is nonsense (most women don't), but why not give it a go? Even if you say 'I'm not like that…' it'll challenge you to come up with what you actually are like.
